{"title":"Fruit","description":null,"products":[{"product_id":"fruit-1","title":"Fruit","description":"\u003cp\u003eAthens of the North has reached out to Cypress Studios of Jacksonville, Florida and discovered a complete album of the group's stylish, dancefloor-smashing funk and deep disco on tape, unreleased for over 30 years. The Fruit Band's fleeting existence was only recently revealed by the discovery of a few unsold copies of their sole 1978 single,Say It, which quickly became a cult showpiece for savvy DJs and collectors. Vinyl is presented in a Handmade cardboard Tip-On Sleeve as would have been used at the time as only the best will do.\u003c\/p\u003e","brand":"Athens Of The North","offers":[{"title":"CD","offer_id":50435684663627,"sku":"401844","price":5.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0867\/1120\/6219\/files\/daa204d1-757f-4124-9903-5a6b21cd0e0c_thumbnail_4096.jpg?v=1726906351"},{"product_id":"if-you-feel-it-say-yeah","title":"If You Feel It Say Yeah","description":"\u003cp\u003eJacksonville finest, The Fruit band's unreleased disco LP was released a few years ago on Athens but after many requests we are dropping a couple of 45s. This 45 comes in a hand made folder cover with help from an original press shoot of the band we had on file. One-time press with the picture sleeve, beautiful. Disco royalty.\u003c\/p\u003e","brand":"Athens Of The North","offers":[{"title":"Black 7\"","offer_id":51184496312651,"sku":"2241402","price":17.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0867\/1120\/6219\/files\/test_a5d23602_thumbnail_4096.jpg?v=1738299994"},{"product_id":"say-it","title":"Say It","description":"\u003cp\u003eJacksonville's finest, \u003cstrong\u003eThe Fruit\u003c\/strong\u003e band's unreleased disco LP was released a few years ago on Athens but after many requests we are dropping a couple of 45s.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eSay It\u003c\/em\u003e is their best track, floaty disco goodness of the highest order, and the track that sent me out to find the band, a stone-cold killer.\u003c\/p\u003e\n\n\u003cp\u003eOn the flip is the previously unreleased (before we did the LP) \u003cem\u003eSpace Lady\u003c\/em\u003e, an almost funkadelic disco number that catches my ear every time I go back to it, so decided to cut to 45 for the first time. Do it.\u003c\/p\u003e","brand":"Athens Of The North","offers":[{"title":"7\" - Black","offer_id":52886754459979,"sku":"R3993-8863","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0867\/1120\/6219\/files\/cover.ki-3_54da2fad-1679-46f0-92ca-999e108cbde2.jpg?v=1752306944"}],"url":"https:\/\/shop.roughtrade.com\/collections\/fruit.oembed","provider":"Rough Trade","version":"1.0","type":"link"}