{"title":"Paul Vallely, With Foreword by Bob Geldof","description":null,"products":[{"product_id":"live-aid-the-authorised-biography-with-a-foreword-by-sir-bob-geldof","title":"Live Aid: The Definitive 40 Year Story with a foreword by Sir Bob Geldof","description":"\u003cp\u003eLive Aid took place on 13th July 1985, with the iconic words \"\u003cem\u003eIt's 12 noon in London, 7 AM in Philadelphia, and around the world it's time for Live Aid.\u003c\/em\u003e\" Two billion people, a third of the world’s population, tuned in to watch the event, making it the biggest ever gathering of a global audience. It attracted more viewers than the moon landing.\u003c\/p\u003e\n\n\u003cp\u003eThe event was the result of a chain of events that began eight months earlier when a rock star decided to write a Christmas single to raise money for Ethiopian famine relief. The initiative raised over £200 million pounds and became a musical and charitable phenomenon spanning four decades. From Band Aid to USA for Africa, Live Aid to Live 8, the story covers a range of events and personalities, from presidents, prime ministers, and popes to icons like \u003cstrong\u003eBowie\u003c\/strong\u003e, \u003cstrong\u003eBono\u003c\/strong\u003e, and \u003cstrong\u003eQueen\u003c\/strong\u003e.\u003c\/p\u003e\n\n\u003cp\u003eThe narrative sheds light on both the sainted praise and 'white savior' criticism that surrounded these efforts. For the first time, the inside story of these events is revealed, offering a behind-the-scenes look at how these initiatives rocked the world.\u003c\/p\u003e","brand":"New Modern","offers":[{"title":"Hardback|Signed","offer_id":52826193658187,"sku":"R7789-3489","price":30.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0867\/1120\/6219\/files\/LiveAidfinalcoverupdated_1.jpg?v=1752218864"}],"url":"https:\/\/shop.roughtrade.com\/fr\/collections\/paul-vallely-with-foreword-by-bob-geldof.oembed","provider":"Rough Trade","version":"1.0","type":"link"}