{"title":"Zetas","description":null,"products":[{"product_id":"amo-voce-e-notte","title":"Amo' \/ Voce 'e Notte","description":"\u003cp\u003eComing straight outta Salerno's vibrant music scene, \"Amo' \/ Voce 'e Notte\" is the first 7\" single from female rap duo Zetas. Released by DJ's Choice, a partner label of Four Flies Records, it contains two songs produced bybeatmaker, rapper and producer Tonico 70, a true veteran of Southern Italian hip hop. Both young millennials, rappers Annarella and Miriade were exposed to the world of underground hip-hop from an early age, jamming, freestyling and listening to different music than their peers. Active as a duo since 2019, they're now making their official debut with this 7\", which will be followed byan album at the end of September.\u003c\/p\u003e\u003cp\u003eThe A-side track \"Amo'\", which is about the overuse and loss of meaning of the word 'love' (\u003ci\u003eamo'\u003c\/i\u003e translates as 'luv'), makes their intentions clear. Zetas rap in the exuberant dialect and slang of their native city of Salerno, while their sound looks back to the '90s through a contemporary lens. Raw rhymes are delivered with an urgent flow over a beat that, rather than boom-bap nostalgia, is a modern take on classic production styles. The result is a happy medium between old school and fresh – one where the melody of dialect rap and rhymes blends wonderfully with the rhythms of funk, soul and reggae.\u003c\/p\u003e\u003cp\u003e\"Voce 'e notte\", on side B, has a different mood, but the same approach. Here, Zetas weave wistful verses tinged with disillusionment and toughness on top of Tonico 70's 808-led beat, paying tribute to a classic Neapolitan song also titled \"Voce 'e Notte\". The result is a rap serenade that transforms and reimagines the Neapolitan song tradition through today's sensibility and, of course, through hip hop.\u003c\/p\u003e","brand":"No Label","offers":[{"title":"Black 7\" - 2045758","offer_id":50392729223499,"sku":"2045758","price":9.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0867\/1120\/6219\/files\/cover.ki_ee225d2c_thumbnail_4096.jpg?v=1726410914"},{"product_id":"didattica","title":"Didattica","description":"\u003cp\u003eDidatticais the firstalbumfromZetas,a female rap duo comingstraightout of the city of Salerno,on the southwest coast ofItaly.Entirelyproduced bybeatmaker, rapper and DJ\/producerTonico70, a true veteran of Southern Italian hip-hop,the full-lengthdebut isreleased onDJ's Choice, a partner label of Four Flies Records.\nBorn between the90s and2000s,rappersAnnarellaandMiriadewere exposed to the world of underground hip-hop from an early age,jammingandfreestyling.Rather than going for the sounds of trap and auto-tune that are so popular in their age group, however, theyimmediatelyembracedthespirit of old school rap, withitsboom bap vibes.As suggested by the album's title itself (which translates as 'teaching' or 'learning')theyview of rap as a school –that is, asan art form where constant training is key if you want to stay true to your values and identity.\nWith the help ofproducerTonico70,Zetashave created a record that is fresh and contemporary, while paying tribute to the past.Theyrapabout everyday urban lifein the exuberant dialect and slang of their native city, delivering raw rhymeswitha tightand very expressiveflow, whileTonico70uses aclassic samplingapproach but also incorporatesreal instrumentsinto his beats–AntonioD'Apolito'sguitar,PeppeMaiellano'skeyboards, GiuseppeDesiderio'sbass andGiuseppeLimpido'sdrums.\nThe resultisan excitingcombinationof funk, soul, dub, R'N'B, reggae, andevenelectronicinfluences,one wheredeep bass and syncopated rhythmsblendwonderfully with the melody,urgencyand authenticityof dialect rhymes.\nOut on vinyl LP and digital on 29 September 2023. \u003c\/p\u003e","brand":"DJ's Choice","offers":[{"title":"Black LP","offer_id":50445705412939,"sku":"2048559","price":14.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0867\/1120\/6219\/files\/test_a1ba3853_thumbnail_4096.jpg?v=1727043722"}],"url":"https:\/\/shop.roughtrade.com\/fr\/collections\/zetas.oembed","provider":"Rough Trade","version":"1.0","type":"link"}