{"product_id":"dance-fever","title":"Dance Fever","description":"\u003cp\u003eFlorence releases her 5th studio album \u003cem\u003eDance Fever\u003c\/em\u003e via Polydor Records. \u003cem\u003eDance Fever\u003c\/em\u003e was recorded predominantly in London over the course of the pandemic in anticipation of the world’s reopening.\u003c\/p\u003e\n\n\u003cp\u003eIt conjures up what Florence missed most in the midst of lockdown - clubs, dancing at festivals, being in the whirl of movement and togetherness - and the hope of reunions to come. It’s the album that brings back the very best of Florence – the festival headlining Boudicca, wielding anthems like a flaming sword.\u003c\/p\u003e\n\n\u003cp\u003eJust before the pandemic Florence had become fascinated by choreomania, a Renaissance phenomenon in which groups of people - sometimes thousands - danced wildly to the point of exhaustion, collapse, and death. The imagery resonated with Florence, who had been touring nonstop for more than a decade, and in lockdown felt oddly prescient.\u003c\/p\u003e\n\n\u003cp\u003eThe image and concept of dance, and choreomania, remained central as Florence wove her own experiences of dance - a discipline she turned to in the early days of sobriety - with the folkloric elements of a moral panic from the Middle Ages.\u003c\/p\u003e\n\n\u003cp\u003eIn recent times of torpor and confinement, dance offered propulsion, energy, and a way of looking at music more choreographically. Starting, as ever, armed with a notebook of poems and ideas, Florence had just arrived in New York in March 2020 to begin recording the record with Jack Antonoff when Covid-19 forced a retreat to London.\u003c\/p\u003e\n\n\u003cp\u003eHoled up at home, the songs began to transform, with nods to dance, folk, ‘70s Iggy Pop, longing-for-the-road folk tracks à la Lucinda Williams or Emmylou Harris and more. Once back in London, ‘\u003cem\u003eMy Love\u003c\/em\u003e’ was one particular track that shapeshifted from one entity to another with the help of Dave Bayley from Glass Animals.\u003c\/p\u003e\n\n\u003cp\u003eWelch had written the song in her kitchen as a “sad little poem”, and when she recorded it acoustically it just didn’t seem to work. Bayley suggested using synths and it soon expanded with floor-filling, chest-thumping energy. With Dave’s love of synths and Florence’s fascination with all things gothic and creepy, a kind of “Nick Cave at the club” sound started to emerge to shape the record.\u003c\/p\u003e\n\n\u003cp\u003eLyrically, she took inspiration from the tragic heroines of pre-Raphaelite art, the gothic fiction of Carmen Maria Machado and Julia Armfield, the visceral wave of folk horror film from \u003cem\u003eThe Wicker Man\u003c\/em\u003e and \u003cem\u003eThe Witch\u003c\/em\u003e to \u003cem\u003eMidsommar\u003c\/em\u003e.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eDance Fever\u003c\/em\u003e is an album that sees Florence at the peak of her powers, coming into a fully realized self-knowledge, poking sly fun at her own self-created persona, playing with ideas of identity, masculine and feminine, redemptive, celebratory, stepping fully into her place in the iconic pantheon.\u003c\/p\u003e","brand":"Polydor","offers":[{"title":"Grey | LP | x2","offer_id":50387993198923,"sku":"1148216","price":29.99,"currency_code":"GBP","in_stock":false},{"title":"CD.","offer_id":50387987661131,"sku":"1148214","price":29.99,"currency_code":"GBP","in_stock":false},{"title":"CD - 2182491","offer_id":50387993559371,"sku":"2182491","price":14.99,"currency_code":"GBP","in_stock":true},{"title":"Black LPx2","offer_id":50387990643019,"sku":"1148215","price":42.99,"currency_code":"GBP","in_stock":true},{"title":"CD","offer_id":50387990085963,"sku":"1148213","price":14.99,"currency_code":"GBP","in_stock":true},{"title":"LP Alt Artwork","offer_id":52295089783115,"sku":"R6860-6193","price":29.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0867\/1120\/6219\/files\/5d7534a0-066c-455b-908a-e5966847a56b_thumbnail_4096.jpg?v=1726338945","url":"https:\/\/shop.roughtrade.com\/fr\/products\/dance-fever","provider":"Rough Trade","version":"1.0","type":"link"}