{"product_id":"playaz-only-live-once","title":"Playaz Only Live Once","description":"\u003cp\u003e\u003cem\u003ePlayaz Only Live Once\u003c\/em\u003e marks a compelling new chapter for 2 Chainz, uniting the Atlanta trap pioneer with legendary producer Statik Selektah for a full-length collaboration that bridges classic East Coast boom-bap and Southern rap royalty. Over two decades into a career defined by reinvention—from his foundational run as Tity Boi to carrying trap into the global mainstream with landmark albums like \u003cem\u003eBased on a T.R.U. Story\u003c\/em\u003e and \u003cem\u003ePretty Girls Like Trap Music\u003c\/em\u003e—Tauheed Epps remains completely untethered by convention. Produced entirely by Statik Selektah, whose sample-heavy pedigree is rooted in the genre’s golden-era foundations, \u003cem\u003ePlayaz Only Live Once\u003c\/em\u003e brings two distinct hip-hop lifelines into seamless alignment.\u003c\/p\u003e\u003cp\u003eArriving on the heels of his No. 1 New York Times bestselling memoir, \u003cem\u003eThe Voice In My Head Is God\u003c\/em\u003e, the album captures 2 Chainz in full creative stride, operating with the hard-earned perspective of a business mogul, lyricist, and father. That duality drives the album’s emotional core. On “A Week in Paris,” he delivers effortless, designer-laced storytelling against dusty, soulful textures, detailing the high-end escapades synonymous with his elevated lifestyle. Conversely, on “Pops,” 2 Chainz turns inward to explore grief and the lasting lessons of his late father, echoing the intergenerational themes of lineage and guidance that he frequently shares on \u003cem\u003eMe \u0026amp; Halo\u003c\/em\u003e, his podcast and video series with his son.\u003c\/p\u003e\u003cp\u003eStatik’s crate-dug loops and warm analog grooves strip away glossy commercial formulas, creating an unhurried, intentional space that draws out some of 2 Chainz’s sharpest, most reflective lyricism to date. Far from a nostalgia play, \u003cem\u003ePlayaz Only Live Once\u003c\/em\u003e is an organic collision of two master craftsmen who refuse to be boxed into a single era or sound. It stands as an authentic celebration of pure hip-hop heritage, proving that artistic longevity is not about clinging to past triumphs, but continually finding fresh ground to conquer.\u003c\/p\u003e","brand":"Million Dollar Habits \/ EMPIRE","offers":[{"title":"2LP - Black","offer_id":59105358152011,"sku":"R7436-2252","price":36.95,"currency_code":"EUR","in_stock":true},{"title":"Cassette","offer_id":59105358184779,"sku":"R7436-2715","price":18.95,"currency_code":"EUR","in_stock":true},{"title":"CD","offer_id":59105358217547,"sku":"R7436-1769","price":13.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0867\/1120\/6219\/files\/4553565-3748981_866fb93e-ea4d-4a5b-a72b-5b96f5f8fe3d.webp?v=1793639814","url":"https:\/\/shop.roughtrade.com\/products\/playaz-only-live-once","provider":"Rough Trade","version":"1.0","type":"link"}